Media and Masses

Remarkable changes have been noticed in the way and manner the mass media and their audiences interact since the wake of the 21st century. New technologies and an evolving participatory culture have led to more members of the audience moving from a position of consumer to a position of producer. Hence, this study examined the […]

This researcher assessed readers’ motivation for reading of Nigerian online newspapers with a view to ascertaining the level of exposure and motivational factors for reading online newspapers, by surveying readers in Benin City metropolis. The researcher intended to find out the extent to which readers in Benin City are exposed to online newspapers; ascertain their […]